Esther's Media studies blog

 The tralier expertly targets a mainstream audience by presenting a misleading representation of an experimental TV show.  Buying merchandise allows audiences to become active uses of a media product, and allows them to communicate their own of the show to other cult audience members.  The first episode first scene is always very important in a show. Its the hook, makes people either continue watching it or turn it off. How is this scene for a cult audience?  What makes Les Revenants a cult show? Les revenants deliberatly targets and constucts a niche and cult audience  Cold opening - pre credits Intense opening music alongside low-key lighting presents how dismal the show is Not relatable, intimidating Not an easy light watch Extreme long shot of the bus falling of the edge of the cliff, we don't see any action  Atypical approach Slow paced mystery Metaphorical, images of the framed butterfly The symbolic action of the butterfly is to inform the audience about themes of life and d

 Soundtrack Band: Mogwai Genre: Rock, indie rock (post rock) Why are they important: They were the band that recorded the soundtrack for Les Revenants What potential audiences do they appeal to: appealing to a niche audience  Thy were specially hired to record for Les Revenants  No vocals - just instrumental band This band have a big cult following  Mogwai are a Glaswegian alternative rock band with a huge cult audience following around the world People who like that band are more likely to watch the show  Helps target a preexisting audience  The style of music fits the mood of the show It introduces mogwai to new audiences so benefits them (this is an example of media synergy) Trailer advertising the DVD release in Australia  How is Les Revenants marketed to an international audience? Newspaper reviews, recommendations from British newspapers   Flickering lights, ghosts - conventions of the horror genre English text direct mode of address 'What are you going to do' 'the